Outsource your memory, keep your genius

Outsource your memory, keep your genius
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Your brain is meat. Beautiful, magical meat. 

But it loses things. Important things like “brilliant 4 a.m. business idea” slip into the gray matter of the most sophisticated organ on the planet. 

That’s why the smartest people I know (including me!) have a “second brain.” A digital vault that catches ideas, plans, reminders and projects before they vanish into the void.

If you’re still trying to keep it all in your head, it’s time for an upgrade. Here’s how second-brain apps like Notion, Evernote and Apple Notes can help you work smarter, not harder.

🧠 Step 1: Pick your tool

  • Apple Notes (free and probably already on your iPhone/Mac): Fast, simple, searchable. It’s the one I use.
  • Evernote: Great for organizing notes, web clippings, PDFs and images.
  • Notion: For power users who want to build an entire “command center” for their brain. I’m talking about tasks, notes, databases, even project dashboards.

👉 Only rule: Pick one you’ll actually open and use daily. Don’t overcomplicate it.

🖊️ Step 2: Dump everything 

Scribble half-formed shower thoughts. Save quotes, links, screenshots of tweets you laughed at too hard. Whatever needs saving, get it in there before you forget it. 

Save quotes, book ideas, article links or random tech tips you want to try later. Snap a picture of handwritten notes, and drop them into your app. Dictate quick thoughts using voice-to-text if you’re driving or walking. You get the gist. 

👉 Tip: Don’t overorganize. The goal is to catch ideas, not perfect them.

Step 3: Build simple systems

Here’s where this becomes magic. You’ve made a safe zone for your thoughts. Now it’s time to do something with it.

  • Work projects: Track ideas for meetings, client notes, deadlines.
  • Personal life: Grocery lists, vacation ideas, home projects, things to ask your doctor.
  • Dream goals: Business ideas, fitness plans, book outlines, bucket lists.
  • Quick wins: Save recipes, gift ideas, funny things your kids say, quotes you love.

👉 Pro move: Create a “Quick Capture” note for the day. Every random thought goes there, no stress. Throw stuff in like it’s hot. Sort when you feel emotionally stable.

Your brain was designed to solve problems, not remember the Wi-Fi password to your in-laws’ house from 2013. Your brain’s real job is to think, be creative and solve larger problems. Let a second-brain app handle the clutter, so your real brain can stay brilliant where it matters.

Tags: Apple, home, kids, tech, Wi-Fi