Haven't logged into LinkedIn lately? 5 reasons you really should be using it

How much do you know about LinkedIn? Sure, you probably understand it’s a social network for professionals, but it’s so much more.

Unlike most social networks that are used to share the latest vacation pictures, LinkedIn was designed for more important reasons. It can help you make connections, share work experience and find or post jobs.

Your LinkedIn profile can be set up to look like a resume, complete with accomplishments and referrals from colleagues. If you’ve never experienced the power of LinkedIn, we can help. Here are five smart ways to use LinkedIn to network, poach employees, boast and more.

Visit LinkedIn.com/Kim and post a job for free.

1. Sales prospecting

If you’re wondering what sales prospecting is, it’s exactly what it sounds like — sorting through tons of companies and individuals to find prospects who will most likely turn into paying customers.

This can take a lot of time and effort and relies on knowing where to look. In the past, sales prospecting mainly consisted of cold calling and following up with every potential lead.

Now that we live in a digital world, those days are gone. Most buyers make decisions online. That’s where LinkedIn comes into play.

With about 1 billion members, LinkedIn is a leader in connecting buyers and sellers. One of the most important sales techniques is understanding how buyers behave, making prospecting easier with greater success.

An IDC social buying study revealed:

  • 75% of B2B buyers use social media to make buying decisions.
  • 50% of B2B buyers use LinkedIn to make purchasing decisions.
  • 76% of B2B buyers prefer to work with recommendations from their professional network.

Those numbers prove how important LinkedIn is when it comes to sales prospecting. Information is power and LinkedIn is packed with information buyers are looking for.

Continue reading

Netflix just raised its prices again – Here's how much you'll be charged

Streaming services raising prices is commonplace these days. It happens more often than you’d hope. DirecTV already increased its pricing late last year.

Now, Netflix has decided to increase costs. Again.

Continue reading

How old should your child be to own a smartphone?

Open/download audio

There are countless decisions to make as a parent, and today’s technology adds even more choices. One of the biggest? When your child should get his or her first smartphone. The choice is up to you, but I have some recommendations for kids under 10.

20 years ago

Yelp launched. Over 300 million reviews later, it’s still one of the first places most of us go to check out a restaurant or bar. They just rolled out an AI assistant that gives recommendations and weeds out phony reviews. A restaurant owner offered me a free calamari appetizer if I gave him a good review on Yelp. It was squid pro quo. (I saw you smile!)

Keep YouTube videos private: Uploading something for work or family? Set the video to Unlisted, so it won’t show up in search, recommendations or on your channel. Only people with the link can watch. Just go to Profile (top right) > YouTube Studio > Content, then under Visibility, choose Unlisted and hit Save.

Where Spotify beats Apple Music – and where it doesn't

Apple Music grew in popularity when programs like Napster were making paying for music less than favorable. Since then, no other music platform has been able to beat them out. That is until Spotify entered the market.

Continue reading

The best way to clean all the dirt and grime off your tech

Maybe you’ve set aside your stash of pandemic disinfectant wipes, but that doesn’t mean you should ignore your tech. Germs, dirt, grime, and dust settle into every nook and cranny. If you don’t do something about it, you’ll shorten your gadget’s useful life.

Continue reading

Ads begone: Windows 11 sneakily puts ads in your Start menu, but you disable ’em. Go to Start > Settings > Personalization. Hit Start and toggle Show recommendations for tips, shortcuts, new apps, and more off.

📈 Get more customers: Click this link to set up your free Google Business Profile. Just hit Sign in or Get started, and add your business info like your phone number, hours and logo. Pro tip: Sharing regular updates and responding to reviews boosts your SEO. Btw, AI uses Google Business Profile reviews for its recommendations. Drop me 5 stars and some kind words here. TY!

Best choice for buying hand sanitizer online, Kim's pick

It’s been difficult to find essential supplies like toilet paper, face masks and hand sanitizer for weeks. Not only have brick-and-mortar store shelves been empty, but online marketplaces have run low or sold out, too.

Continue reading

Having trouble sleeping? Try this weighted blanket

Who knows why a hug works wonders? Most likely it’s an instinct that goes back to infancy, or perhaps even the womb. All we know is that research has shown a little embrace now and then can yield health benefits across the board.

Continue reading

So long, jingle: This organizer keeps your keys fumble-free

Keychains are one of those daily hassles that become so constant we barely think about it. When you actually do stop to consider, it becomes obvious the way we carry our keys is a mess.

They make noise, they jab us in the thigh and good luck finding just the right one quickly — especially in the dark. Luckily, somebody’s thought about the problem. And the solution is elegant and somewhat familiar: The KeySmart Flex.

Continue reading