A viral Facebook post says a 27-year-old cop vanished. Here’s the deal: Sgt. Katie Cunningham is alive and well. She joins us to set the record straight. Plus, the truth behind the latest TikTok ban rumors and how tariffs could boost your YouTube views.
Good post + bad timing = zero likes. Let’s fix that.
Midjourney
Are your carefully crafted social media posts getting the same amount of attention as a tree falling in the forest with no one around? As the French say, that’s no bueno.
Running a business is hard enough without your social media posts falling flat. You spent 30 minutes picking the perfect image, debated emojis for another 12, added hashtags that deserve a Pulitzer, and then? Radio silence.
Truth is, timing matters. A lot.
Social media platforms don’t care how good your post is if you’re posting when nobody’s watching. So here’s the inside scoop on when to hit publish, plus some quick-hit tips to help you win the algorithm game.
📅 Best times to post by platform
Instagram: Reels get better engagement during lunch hours (11 a.m. to 1 p.m.)
✔️ Best: Monday through Thursday, 9 a.m. to 11 a.m.
❌ Avoid: Late nights and Sundays
Facebook: Go live or ask a question. Facebook likes conversations.
✔️ Best: Weekdays, especially Tuesday and Thursday, 8 a.m. to 12 p.m.
❌ Avoid: Weekends after 2 p.m.
X: Short, punchy posts with a strong hook work best. No rambling.
✔️ Best: Weekdays around 9 a.m. or 12 p.m.
❌ Avoid: Friday evenings
LinkedIn: Lead with insight or value, not a sales pitch.
✔️ Best: Tuesday through Thursday, 8 a.m. to 10 a.m.
❌ Avoid: Evenings and weekends
TikTok: First 2 to 3 seconds matter most. Hook your viewer instantly.
✔️ Best: Tuesday, Thursday and Friday, 2 p.m. to 5 p.m.
❌ Avoid: Posting just once a week
✅ Schedule posts in your PJs
Want to stay consistent on social media without being glued to your phone 24/7? Here’s an insider tip. Use smart scheduling tools like Buffer, Later or Hootsuite to post at peak engagement times even if you’re still in bed sipping coffee.
🤡 Chinese factories are trolling Americans: On TikTok, they’re telling us to cut out the middleman and get brand-name products straight from the source, like Birkenstocks for $10 instead of $165. Follow the link to AliExpress, and you’ll see these are cheap knockoffs. You saved $150 only to lose all feeling in your arches by noon.
42%
Less risk of cognitive decline for older adults who regularly use smartphones and computers. Why? Research shows it keeps their brains active and engaged, which may help with memory loss. But hey, that doesn’t mean they should go full TikTok zombie and scroll for hours. Everything in moderation, folks.
⚡️ 3-second tech genius: In Word or Google Docs, press Ctrl + Enter (Windows) or Command + Enter (Mac) to start a fresh page. No need to smash Enter 10 times. Saves time, so you can get back to Googling, “How can I get my cat TikTok famous?”
🧑⚖️ Zuck tried to settle with mucho bucks: Mark Zuckerberg thought he could pay his way out of a government antitrust trial over Meta’s acquisitions of Instagram and WhatsApp. The FTC wanted $30B; Zuckerberg offered $450M and good vibes. The FTC said: lol, no. Meta argues that TikTok is the real threat now, not Instagram.
$328,739.18
The amount raised for an 81-year-old waitress. She told a customer she couldn’t afford to stop working, so a kind stranger posted the story on TikTok. Now Betty’s trading in the diner shift for well-earned rest. Her reaction? “I think I better get a financial adviser!” You and me both, Betty.
🎶 This is the remix: Sick of the same old sounds on TikTok and Instagram Reels? Well, YouTube Shorts is rolling out a free AI “Music Assistant” to make custom instrumental tracks. Just type what you want, like “upbeat synth for travel vlog,” and it won’t trigger copyright issues. Right now, it’s only for creators in the YouTube Partner Program.
🚓 Play stupid games, win stupid prizes: Devon Bart thought he could outsmart the cops. The 25-year-old was wanted for assault, but instead of hiding, he took to TikTok. He allegedly posted photos daring law enforcement to find him. He’s now in jail after sheriff deputies in Tennessee arrested him. Ouch. Next up on TikTok: “How I accidentally sped up a felony charge with a thirst trap.”
▶️ TikTok, who? YouTube wants you to watch more Shorts later this spring. They’re updating its video editor to automatically sync cuts to the beat of the music and AI stickers. Plus, no more minimum watch time. Views will be counted the second you press play. Cool, but we all know TikTok’s secret sauce is its algorithm.
75 more days: That’s how long President Trump extended TikTok’s deadline to find a U.S. buyer, and the line of interested parties is wild. Everyone from MrBeast to Amazon, Oracle and even the founder of OnlyFans is reportedly tossing around offers, with numbers hitting $100 billion or more. ByteDance hasn’t said a word about selling, though … so stay tuned.
⏩ Reelly speedy: You can now watch Instagram Reels at 2x speed, like on TikTok and Netflix. Just hold down anywhere on the left edge of your screen or above the heart on the right side while watching a Reel. You’ll zip through it without missing a beat. Bless the algorithm for realizing we’re all too impatient for anything longer than 15 seconds.
TikTok sale won't stop the spies
The deadline for TikTok’s new buyer is tomorrow, but Chinese-made drones, vacuums, and cameras quietly continue collecting data.
⏰ Don’t be alarmed: Over 170 million Americans use TikTok. Isn’t that nuts? The clock is ticking on the TikTok sale. President Trump says the TikTok deal will happen before this Saturday’s deadline. There are a lot of potential buyers with $100 billion or more to spend, but the president will make the final call. I’d love to be in the room, hearing those conversations.
Trust your gut: Amelia Mandeville-Marinaro had just given birth when her husband, Pete, received a call from their “bank.” Yikes, their money was in danger, and they had to move it immediately. Amelia shared on TikTok (3.2 million views) that alarm bells were going off in her head the whole time. So many scammers out there. You gotta be on your toes!
Dumb and dumber: Police are looking for four kids caught on camera following a bonehead viral TikTok trend. These troublemakers threw themselves against random garage doors to rack up likes and views. Homeowners are stuck paying thousands to fix the damage. Make sure your outside cams are working.
👩⚖️ Hailey Bieber v. haters: You just won’t talk to someone who trolls you on social media. If you’re a Bieber, no way. A viral TikTok video and a YouTube series are calling Hailey Bieber a bully for supposedly liking a mean post about Selena Gomez’s fiancé, Benny Blanco. Now, she’s lawyering up with Lisa Moore, who helped Cardi B win a $4 million defamation case.
💪 “Granny Guns”: That’s what fans call 68-year-old weight lifting star Marlene Flowers. After a scare hospitalized her 10 years ago, she changed her life, and her son started sharing her workouts on TikTok. Now, over 2 million followers watch her flex her big biceps. Love her. It’s never too late to feel strong and confident.
TikTok on the clock: The latest plan to save TikTok by April 5 comes with a big catch (paywall link). Oracle is the front-runner, but it will only take a small stake to look after your data. The app’s algorithm? Surprise, surprise, China will still control it. The algorithm is what makes TikTok tick.