Plus, got a side hustle? I show Chris from Colorado how to set up an online presence for his small biz. Major networks are up for grabs — Baby Boomers can rescue them. Tips on setting up Zoom backgrounds, spotting hacked webcams, and finding keyloggers on your devices.
Small biz tip: Ways to make 2023 your best year yet
Prepare your business for the new year with these five small business resolutions for 2023. We’ll help you cut costs, gain new skills and find ways to optimize your work life. It’s time to be more strategic with your marketing goals, develop your online presence and whip your finances into shape.
1. Stop paying for stuff you can get for free
Are you paying for Photoshop, Microsoft Office or other expensive apps? Inflation is at 7.7%, and the cost of living crisis isn’t going away anytime soon. Many financial experts predict an economic downturn in 2023.
This means you must look for new ways to save. Always look for free and cheap alternatives. Often, they work just as well!
We can help you save time you’d otherwise spend researching alternatives. We found free programs with just as much value as those you’re paying for. Save money during an economic downturn with these 20 freebies.
2. Small business resolutions 2023: Master digital marketing
All small business owners should learn marketing skills. Once you understand the best ways to reach out to people, you can take your business to the next level. This means you can better impress customers, partners and investors.
Luckily, it’s easy to learn how marketing strategy works. You don’t have to pay for an expensive education. Thanks to resources like Coursera, you can learn these skills online.
Grow your small business in 2023 with these four ways to learn digital marketing.
3. Develop your online presence
Give your website a good, hard look. Does your site need a facelift? Run it through one of these free tests: