Have a website? Run it through these free online tests
You could spend a lot of money designing the perfect website. But if you don’t have the right back-end systems in place, your website will go nowhere. Unless it’s intended to be a private website where only a select few can see it.
Most people can’t understand why they only get a handful of hits a month while competitors get heavy traffic. There is usually a good reason for that, and it comes down to your website not being optimized.
Drag-and-drop website builders have some built-in tools to put you on the right path, but they aren’t nearly comprehensive enough to make things perfect. So, if you want to ensure that your website is accessible to as many people as possible, try the following helpful tools presented by our sponsor, LinkedIn.
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Connect your website to Google Search Console
It is always good to take advice from internet search and optimization kings. Google provides this free tool to help you monitor, maintain and troubleshoot your website’s presence in Google Search results. There are several reasons to plug your site into the console, but most importantly, it tells you how the search engine finds and crawls your site.
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The tool tells you if there are indexing issues with pages, and you can request re-indexing if new content has been added that doesn’t show up on search results. It also provides valuable information on your visitors’ browsing habits, like search terms they used to find you or how often your site appears in search results.
Use Link Checker to check website fluidity
You might have a flashy design, but if you have broken links or links that redirect, that isn’t good. Link Checker is a beneficial tool that scans website links and gives you a summary of their health.
It provides more information on any 200-errors (“Some of the links to this resource point to broken URI fragments”), 404-errors (“The link is broken. Double-check that you have not made any typo or mistake”), or any links left out from robot exclusion rules.