Haven't logged into LinkedIn lately? 5 reasons you really should be using it

How much do you know about LinkedIn? Sure, you probably understand it’s a social network for professionals, but it’s so much more.

Unlike most social networks that are used to share the latest vacation pictures, LinkedIn was designed for more important reasons. It can help you make connections, share work experience and find or post jobs.

Your LinkedIn profile can be set up to look like a resume, complete with accomplishments and referrals from colleagues. If you’ve never experienced the power of LinkedIn, we can help. Here are five smart ways to use LinkedIn to network, poach employees, boast and more.

Visit LinkedIn.com/Kim and post a job for free.

1. Sales prospecting

If you’re wondering what sales prospecting is, it’s exactly what it sounds like — sorting through tons of companies and individuals to find prospects who will most likely turn into paying customers.

This can take a lot of time and effort and relies on knowing where to look. In the past, sales prospecting mainly consisted of cold calling and following up with every potential lead.

Now that we live in a digital world, those days are gone. Most buyers make decisions online. That’s where LinkedIn comes into play.

With about 1 billion members, LinkedIn is a leader in connecting buyers and sellers. One of the most important sales techniques is understanding how buyers behave, making prospecting easier with greater success.

An IDC social buying study revealed:

  • 75% of B2B buyers use social media to make buying decisions.
  • 50% of B2B buyers use LinkedIn to make purchasing decisions.
  • 76% of B2B buyers prefer to work with recommendations from their professional network.

Those numbers prove how important LinkedIn is when it comes to sales prospecting. Information is power and LinkedIn is packed with information buyers are looking for.

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This ion generator purifies the air with no filters to clean

We all want clean air in our homes, but that goal can be a difficult thing to quantify. After all, smoke, allergens and random odors can linger and emanate from places you may not be able to reach or even find.

Even if you can’t smell them, impurities can still hang around and cause serious health problems for the allergy-prone. It’s not as if you can actually see these impurities in the air. (And if you can, you might want to open a window at the very least!)

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Hop and shop

🐣 Easter Sunday is just two weeks away. Now’s the perfect time to add these to your basket, I mean cart.

🔥 Bring the heat: Cozy up next to this 7-inch portable firepit (13% off) on your patio to end your night on the right note.

Wanna know what your neighbors are searching? Check the Trending now tab on Google Trends. Use the filters at the top to narrow it down by state or city. Adjust the timeframe from the last four hours to a week. You can search by categories like “Food and Drink,” too.

Your face in an ad

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Think those fun filters on Snapchat are harmless? Don’t be so sure. I’ll tell you why, in this short podcast.

🔞 Sick social media trend: Awful accounts are using AI filters to make the women in overly sexual TikTok and IG gym videos look as if they have Down syndrome. They’re adding captions like “Syndrome is down but your d is up.” Why? It goes viral, and they try to redirect people to adult sites. And yes, the original clips are stolen.

$20,000

What some folks are dropping on hand-painted portraits. In an age where AI can remix your face in 0.5 seconds, more Americans are actually paying real humans to immortalize them the analog way. It’s slower, pricier and way more intimate. Also, no filters, just your raw, regal essence (and maybe your dog).

⚡️ 3-second tech genius: Got kids? Set up YouTube Kids with age filters and disable the search bar to avoid sketchy content.

Weapons of mess destruction

🧽 Let’s get your stuff looking spotless. Here are my top picks:

  • Power through grease and grime with a multi-surface steam cleaner (22% off).
  • Your skin will thank you after this makeup brush cleaner (15% off) removes old gunk.
  • On the go? Freshen up your clothes with a travel-size Downy Wrinkle Releaser.
  • From sneakers to suede leather, this shoe cleaner kit has you covered.
  • Free up some space with a wall mount (41% off) for your mops, brooms and more.

😌 Breathe easy: Grab a 3-pack of air ionizers to zap away odors — no air filters needed.

Browse control: Google’s SafeSearch filters out explicit content from search results. But it’s not on by default for anyone over 13. Open Search Settings, click SafeSearch and check the setting you want to turn on. Pro tip: If your teen uses Chrome, you can manage it through Google Family Link

🛍️ Don’t pay full price: When stores clear out their inventory at the end of each season, that’s your chance to save. Type “end of season clearance” into Amazon’s search bar and use the filters on the left to find what you need. And check out Amazon Outlet for overstocked and off-season deals.

🛡️ Google scrambles to fix Gmail phishing mess: I told you about this on Saturday, but it’s still going in full force. Don’t fall for spoofed emails claiming your Gmail account is about to be closed down. These are passing Gmail’s scam filters, slipping into inboxes looking squeaky-clean. You know it’s bad when the scammer gets better deliverability than your friend’s birthday email.

94% to 100%

That’s the success rate for robot-assisted surgeries. Doctors often use 3D glasses and chopstick-like hand tools, which the robot mimics using tiny instruments. The tech filters out hand tremors and makes less invasive cuts, meaning patients heal faster with fewer complications. Pretty amazing. If R2-D2 tells me to count backward, I’m trusting the process.

100,000 iMessages

Sent by scammers each day. They’re using iPhone farms (aka groups of phones with rotating Apple IDs) to slip past security filters. If you’ve gotten a text saying you need to act fast about an unpaid road toll, shipping fees or taxes, that’s likely where it came from. Barry texted me, “Call me.” So I called him and said, “Text me” and hung up. I thought it was hilarious! Him not so much.

Find an AI tool: OpenTools has over 10,000 tools for AI assistants, editing, travel and more. Its visitors and AI consultant Mackenzie Ferguson curate and rank the tools. There are filters for free options, too. No cost to use it, but extra features like AI workflows are $20 a month.

A snap decision: Remember when Snapchat dog ear and cat filters were the rage? One mom used those filters for every baby photo of her daughter. Now the girl is 8 asking for baby pics showing her face and there are none. Such a shame.

📈 What’s hot? Google Trends knows. If you run a business, search for keywords related to what you do to see what’s popular. Use the filters at the top to search by region, time and category to make your content or products match the buzz.

Google filters out Trump

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The search engine giant claims they’re filtering out political violence, but could there be more to the story? Get the scoop in this short podcast.

Will Utah's porn filters work?

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America hasn’t fought pornography since President Reagan left office in 1989. The Clintons abandoned the anti-porn war around the time the internet emerged. The rest is history … Or is it?