Ban these buzzwords from your LinkedIn profile: “Specialized,” “focused,” “strategic,” “experienced,” “passionate,” “creative” and innovative.” The hot term now is “high agency.” Hiring? Use my link to post a job free to LinkedIn’s huge network.
Haven't logged into LinkedIn lately? 5 reasons you really should be using it
© Arne9001 | Dreamstime.com
How much do you know about LinkedIn? Sure, you probably understand it’s a social network for professionals, but it’s so much more.
Unlike most social networks that are used to share the latest vacation pictures, LinkedIn was designed for more important reasons. It can help you make connections, share work experience and find or post jobs.
Your LinkedIn profile can be set up to look like a resume, complete with accomplishments and referrals from colleagues. If you’ve never experienced the power of LinkedIn, we can help. Here are five smart ways to use LinkedIn to network, poach employees, boast and more.
Visit LinkedIn.com/Kim and post a job for free.
1. Sales prospecting
If you’re wondering what sales prospecting is, it’s exactly what it sounds like — sorting through tons of companies and individuals to find prospects who will most likely turn into paying customers.
This can take a lot of time and effort and relies on knowing where to look. In the past, sales prospecting mainly consisted of cold calling and following up with every potential lead.
Now that we live in a digital world, those days are gone. Most buyers make decisions online. That’s where LinkedIn comes into play.
With about 1 billion members, LinkedIn is a leader in connecting buyers and sellers. One of the most important sales techniques is understanding how buyers behave, making prospecting easier with greater success.
An IDC social buying study revealed:
- 75% of B2B buyers use social media to make buying decisions.
- 50% of B2B buyers use LinkedIn to make purchasing decisions.
- 76% of B2B buyers prefer to work with recommendations from their professional network.
Those numbers prove how important LinkedIn is when it comes to sales prospecting. Information is power and LinkedIn is packed with information buyers are looking for.
What your profile pic says about you (like it or not)
Whether you’re on eBay, Etsy, or LinkedIn, your photo matters more than you think. Here’s how to make it work for you.
🚀 Baby, you’re a satanist: People can be so weird. Katy Perry, Lauren Sánchez and four other high-profile women just flew 66.5 miles above Earth in a Blue Origin rocket, crossing the Kármán line, officially entering space during the 11-minute joyride. Conspiracy theorists on X took to declaring the launch a satanic hoax filmed in a Hollywood pool, using green screens and scuba tanks, and that the mission patch is a satanic goat sigil if you squint, flip it and lose your mind.
🛍️ Set up shop: Turn your followers into customers with an Instagram shop. You’ll need a Business profile, which you can create during setup. Just go to the Facebook Shops page, click Get Started and follow the steps. Once approved, tag products in posts, so your followers can buy them easily. Buy my shirt, my ego and the dream I had when I posted this.
🌎 A whole new world: Bored with Netflix? Change your language to find new shows and movies. Open the Netflix app, tap My Netflix > Menu (three lines) > Manage Profiles. Select your profile and hit Display Language. You can switch back to English anytime. Bravo!
⚡️ 3-second tech genius: In Google Maps, tap your profile > “Offline maps” and download your area. Because “no signal” shouldn’t mean “no clue where I am.”
🔍 Skip the search: Share your Messenger profile with your QR code so nobody needs to search for it. Open the Messenger app and tap Menu > QR code (top right icon). Hit Share to send it digitally so anyone can scan it to call or DM you. Change it anytime to keep your privacy safe.
👨👩👧👦 Eyes on your teens: If your kid is between 13 and 17, set up Supervision on Instagram. You or your teen can send the invite by going to your profile, tapping Menu (three lines) > Family Center > Invite your teen. Find their name and hit Invite. Then, open their account and tap the invite > Next > Allow. Simple.
📊 Track your stats: Boost your LinkedIn content by checking your analytics. Open the app and head to your profile. Scroll down to Activity > Show all posts. Tap the [number] impressions or View on any post to see details like engagement, demographics and more.
Create separate Netflix profiles: Netflix recommends content based on what you watch, so don’t let kids’ cartoons or your partner’s thrillers mess with your rom-com queue. Go to Manage Profiles > Add Profile > Name it > Continue > Save. Bonus: It also makes it easier to keep track of what they’ve been watching.
Not for little eyes: Set maturity ratings on Netflix, so your kiddos don’t watch anything too adult. Open the app, select My Netflix > Menu (three-line icon) > Manage Profiles and pick your kid’s profile. Then, tap Viewing Restrictions > Maturity Rating and enter your password. Set the level you’d like.
🚫 Blocked or not? Instagram won’t tell you if someone blocks you. Here’s how to check: Log out of your account and try visiting their profile. Just type instagram.com/[their username] in your browser. If you can see it logged out but not logged in, they’ve blocked you. Ouch!
👔 Verify your LinkedIn profile: LinkedIn has verified over 55 million accounts. The platform says verified profiles are seeing 60% more views, 30% more connection requests and a 50% boost in post engagement. Bonus: If you’re hiring, use the hashtag #Hiring on your profile photo, and here’s my special link for a free job posting. Nice.
🚫 Kick moochers off your Netflix: Changing the password is one thing, but you can also log everyone out so they’ll have to sign in again. Just click your Profile icon (top right) > Account > Manage access and devices > Sign Out of All Devices. Want to be more selective? You can also remove specific devices!
📈 Have a Business or Creator Instagram account? See when your audience is most active aka when you should post. Go to: Profile > ☰ Menu > Insights > Total Followers, then scroll to Most Active Times to see peak hours.
Excel is so 2010: It’s easy to be a spreadsheet wiz in Google Sheets now that Gemini is built in. With a prompt, you can generate charts, analyze data and automate spreadsheet tasks. Open a new Sheet and click the Gemini icon (it’s a star) next to your profile picture. Love this tip? Try this on your dating app. “Are you a related data set in a separate table? Because I INDEX/MATCH you.” Yup, geek humor right there.
Tell Instagram to stop tracking you: Go to your profile and click the three-line icon > Accounts Center. Choose Ad Preferences > Manage info > Activity information from ad partners. Tap Review Settings, then No, don’t make my ads more relevant. Press Confirm. Voila.
Teach Alexa your voice: I had Barry do this because she only understood me. In the Alexa app, go to More > Settings > Your Profile & Family > Your Profile > Add Your Voice. Ahem, Alexa likes me better.
🔒 Friendly reminder: Browser extensions lose support and change developers. Take a minute to review what’s installed and ditch anything you don’t use. On Chrome, tap the three dots near your profile icon, hover over Extensions, then select Manage Extensions. On Safari, go to Preferences > Extensions.