Haven't logged into LinkedIn lately? 5 reasons you really should be using it

How much do you know about LinkedIn? Sure, you probably understand it’s a social network for professionals, but it’s so much more.

Unlike most social networks that are used to share the latest vacation pictures, LinkedIn was designed for more important reasons. It can help you make connections, share work experience and find or post jobs.

Your LinkedIn profile can be set up to look like a resume, complete with accomplishments and referrals from colleagues. If you’ve never experienced the power of LinkedIn, we can help. Here are five smart ways to use LinkedIn to network, poach employees, boast and more.

Visit LinkedIn.com/Kim and post a job for free.

1. Sales prospecting

If you’re wondering what sales prospecting is, it’s exactly what it sounds like — sorting through tons of companies and individuals to find prospects who will most likely turn into paying customers.

This can take a lot of time and effort and relies on knowing where to look. In the past, sales prospecting mainly consisted of cold calling and following up with every potential lead.

Now that we live in a digital world, those days are gone. Most buyers make decisions online. That’s where LinkedIn comes into play.

With about 1 billion members, LinkedIn is a leader in connecting buyers and sellers. One of the most important sales techniques is understanding how buyers behave, making prospecting easier with greater success.

An IDC social buying study revealed:

  • 75% of B2B buyers use social media to make buying decisions.
  • 50% of B2B buyers use LinkedIn to make purchasing decisions.
  • 76% of B2B buyers prefer to work with recommendations from their professional network.

Those numbers prove how important LinkedIn is when it comes to sales prospecting. Information is power and LinkedIn is packed with information buyers are looking for.

Continue reading

Stop the binge: Streaming apps usually queue up the next episode of a show automatically, but most have a setting to stop this. On Netflix, click your account picture (top right), then Manage Profiles and your profile to find the option.

Woman duped out of nearly $1M in gold bars

Open/download audio

She says it started with a pop-up on her computer. Relationship expert Amy Chan joins us to talk about online dating and crafting the perfect profile. Plus, a kid’s stink that ruined a family business, the side hustle black market, and a major Life360 data leak.

Speaking of AI photos: Snapchat’s My Selfie feature creates neat AI-generated pics of you. The catch (there’s always a catch): If you use it, you’re giving Snap permission to use your face in ads and sponsored content, and you won’t get paid for it. No, thanks. To disable this, go to your profile photo > tap the Settings cog > toggle off See My Selfie in Ads.

👀 Put your LinkedIn into “sneaky mode”: Unless you go into Private mode, anyone whose profile you browse will know. Go to LinkedIn, click your profile icon at the top > Settings & Privacy > Visibility. Next to Profile viewing options, click Change and choose Private mode. Done!

Where is that? You know you sent someone a pic but can’t find it. On iPhone, open Messages, tap a convo, then tap the person’s profile photo or group name. Scroll to Photos > See All. On Android, open Messages and tap the search bar at the top. 

The new influencers: Unemployed folks are using TikTok to share “day in the life” videos with followers to show how they cope. The algorithm rewards shocking and emotional content, so it’s a good way to rack up views — and money. Better idea: Refresh your LinkedIn profile and set yourself as #OpenToWork there to find an actual job (paywall link).

💦 I’ll tumble for you: Forgetting about clothes in the washer is the worst. GE’s new Profile Ultrafast washes and dries. It’s super energy-efficient, saves space and can finish a load in two hours. Hey, look! It’s on sale on Amazon. I have a similar machine on my boat, and I’m lucky if I can get three towels in it.

We may receive a commission when you buy through our links, but our reporting and recommendations are always independent and objective.

Hide your Instagram Stories: If family members or coworkers follow you on IG, you might not want them to see those party vacation pics. In the app, tap your profile picture in the bottom right, then tap the three lines to the top right > Settings > Privacy > Story > Hide Story From, and select anyone you want to hide your story from. They’ll still be able to see your profile and posts!

💬 Add Instagram captions to your story: Click the + (plus) icon on your profile pic, and then tap the Stickers icon and select Captions. FYI: You can also get automatic captions for stories and reels on your feed. Just open Settings and activity > Accessibility > Captions and translations and toggle on Captions.

You can unsee that: Search for something potentially risky online? You can quickly delete the last 15 minutes of your Google search history on Android. Open the Google app, tap on your profile icon in the top right, and select Delete last 15 minutes.

You spotted a scammer on Facebook: Do your good deed and report the page. Go to the profile, and in the top right corner, click the three dots. Select Find support or report, and then follow the on-screen prompts.

Stop using your Google profile this way: Logging into other services through Google puts one of your most important accounts at risk. Log in at myaccount.google.com and tap Security. Scroll to Your connections to third-party apps & services > See all connections. You’ll see a list of apps. Open the details, then click Stop using Sign in with Google.

Say no: If your bank asks you to set up your voice profile attached to your account, decline. You can bet hackers are trolling the internet to get clips of folks talking to make their own deepfake copies. A fingerprint or a solid password are safer login methods.

Glassdoor’s new rule? Full name and job title on your profile. You can still post reviews anonymously, but many folks are jumping ship over privacy concerns. I wouldn’t bet on those reviews staying anonymous.

Teach Alexa your voice: I had Barry do this because she only understood me. In the Alexa app, go to More > Settings > Your Profile & Family > Your Profile > Add Your Voice. Even still, Alexa likes me better.

SwiftTok: Here’s something you can talk to your kids about that will give you instant cred. TikTok now has custom features just for Taylor Swift fans. “Swifties” can earn rewards like a limited-edition profile frame by completing Swift-themed app challenges over several weeks. I named my Roomba “Taylor Swiffer.”

Browse on the sly: You looked up a tutorial to fix the dishwasher … and YouTube won’t stop recommending more fix-it vids. Next time, open the YouTube app > tap your profile picture > select Turn on Incognito.

Like Uber but with guns: BlackWolf’s rideshare drivers must have at least four years of police, military or private security experience. Why? For high-profile folks seeking extra protection. The service was shut down in Phoenix for operating without the necessary permits. You can still snag a BlackWolf ride for the price of an Uber Black in Atlanta, Miami and Fort Lauderdale.

Your social media profiles should be private: Unless you’re a public figure, there’s no reason to let anyone and everyone see your posts. On Facebook, click your profile pic in the top right > Settings & privacy > Settings. Choose an option under Audience and visibility. Steps for IG here.