How to make sure emails you want to see don't end up lost in spam

Have you ever felt like spam is that one friend who just can’t take a hint? You know, the one who keeps inviting you to their pyramid scheme parties? Out of nowhere, your inbox is flooded with offers of “get rich quick” pitches. Some email providers block these kinds of messages before they cause trouble.

But what if important emails get flagged as spam? Like my newsletter! Use the steps below to make sure I never get lost in your junk or spam folder again. It’s dark and scary in there.

Once you’ve got this setup, the incoming emails you choose will no longer be marked as spam. It’s like having a VIP pass for your inbox!

Gmail (browser

Gmail provides two super-easy ways to make sure your cherished emails don’t end up lost in the dreaded spam folder. The first one’s desktop-exclusive and dives deep, while the second is a lightning-fast mobile fix.

  • Click the Gmail Settings icon in your browser.
  • Select See all settings
  • Navigate to the Filters and Block Addresses tab. 
  • Click Create a new filter.
  • Input the sender’s email address you’d like to remove from spam.
  • Click Create filter.
  • Choose the Never send it to Spam option.
  • Confirm the action by clicking Create filter again.

Messages from the chosen email address should now appear in your Gmail Inbox.

Gmail (mobile)

  • On your phone or tablet, open the Gmail app.
  • In the top left, tap Menu > Spam.
  • Open the email.
  • In the top right, tap More (three dots) > Report not spam.

The legitimate email will now move to your Gmail Inbox and any future emails from the sender.

Apple Mail (Mac

Apple gives you a few options when it comes to email filtering. Here’s the scoop on ensuring those important emails stay right where you want them — in your inbox.

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