July 14, 2026

Robert pays for identity monitoring. It told him his SSN was on the dark web, then did nothing.

There are three different products in the identity protection aisle, and the companies would rather you not learn the difference. One watches. One fixes. One pays. Most people buy the cheapest and assume they bought all three.

February 8, 2026

The dark web price list: What criminals pay for your personal data

Your Social Security number goes for $1. Your complete identity? Under $100. Here’s what’s being sold, who’s buying and why medical records are now worth more than credit cards.

October 18, 2025

How to freeze your credit and protect your identity

“Hey, Kim, I just was notified that my personal data was part of the recent SimonMed data breach. My data’s already out there from another breach. Does it even matter anymore?” — Sara in Newport Beach, CA Hearing about breach after breach at banks, hospitals, insurance companies, even schools, it’s easy to feel like throwing […]

August 29, 2025

Don’t just freeze, fight back

Ashley in Washington asks: “Kim, do I really need identity theft protection? I used to have LifeLock years ago and dumped it because they constantly were selling me other things. I heard you say on your radio show that you use NordProtect now. Why? How is any of this different than freezing your credit? Love […]