Grandparents are making big money as social media gurus

New word for you: Grandfluencer. That’s grandparent + influencer for all the folks trading in retirement for social media fame. We’re talking millions of followers, thousands of comments … and a lot of money. One paid post can land a particularly big grandfluencer over $150K. 

Take 79-year-old Lynn Yamada Davis, for example. She rakes in a cozy six-figure salary from her Cooking With Lynja channels. Over 17 million people have watched her build a 10-foot hotdog and make popcorn with a hair straightener. Unusual? Yes. Entertaining? Definitely. 

Offering up some elderly wisdom

You probably assumed the fans of grandfluencers are older adults. Nope, most of their fans are young adults. There are dozens of accounts where elders offer their wisdom. Many of these creators are like warm, motherly and fatherly figures.

You don’t need to be a lifelong entertainer to go viral on social media. The wacky chef cookingwithlynja is a retired MIT engineer. You wouldn’t have guessed that from how naturally entertaining she is in the kitchen.

If you want to know how to unstick a zipper with petroleum jelly, find yourself an internet mom/grandma. Brunchwithbabs is one of the queens of this genre, providing tips and tricks to her 4 million followers.

The internet’s grandpa

Kim Komando with “Old Man Steve” (Komando.com)

Old Man Steve” on TikTok, 85-year-old Stephen Austin, has over 1.7 million followers. He posts short clips of drinking coffee, eating cookies and talking to his fans from his assisted living kitchen in Dallas.

Steve has been on my show a few times, and he told me he gets a lot of messages from young fans asking him to be grandpa. “Making fun videos gets me up in the morning,” he said.

Grandparents of comedy

Continue reading

MrBeast: How the most popular YouTuber made his fortune

Are you a Netflix fan, or do you prefer binge-watching YouTube videos late into the night? Tap or click here for the magic number that may dictate your preference.

If you have young kids or grandkids, you may have heard of MrBeast. He’s an internet sensation whose viral videos consist of stunts, comedy and massive acts of philanthropy. 

Continue reading

George Carlin on airlines and flying

✈️ Get back in line: American Airlines is considering new boarding tech that sounds a really loud beep when you try to cut the line and board without your group. It’s being tested now in Albuquerque, Tucson and Washington, D.C. I’ll spare you a plane joke (it won’t take off), but if you need a laugh, watch George Carlin talk about the boarding process. So funny.

The TikTok ageism comedy-irony

Open/download audio

How do baby boomers really feel about TikTok? Let’s break it down, in one minute. 

Need a new show? These are the most popular

Ah, the summer lull. Your shows are done, actors are striking and it’s too hot to spend much time outside. I’ve got your back. Below are the most popular streaming shows for the week of July 10.

I’ve only seen two of these top shows. Go through the list and try to guess which ones they are.

Continue reading

Nothing to watch? Here's what's new on Netflix

There is a joke that you can easily spend more time looking for the perfect show or movie than what it would take to watch it. Sharing your Netflix account? Tap or click here for why you may have to pay up soon.

There’s a slew of new shows coming to Netflix over the next few weeks, and we’ll bet our bottom dollar that something will pique your interest. Don’t worry about searching for things to watch. We’ve done all the research for you.

Continue reading

Hilarious Japanese gymnastics comedy

No words can describe this side-splitting comedy routine. All I can say is it deserves a perfect 10! Two guys perform on the pommel horse for a Japanese comedy show.

You have to see these comedy wildlife photo finalists

If you want to go through a full range of emotions in one 30 minute period, all you need to do is flip on a nature show. Watching wildlife in its native habitat can fascinating, heartbreaking, and hilarious depending on the moment.

Continue reading