You can win a car if you don't watch the Super Bowl

Open/download audioFor may people, watching the Superbowl is about more than just game, it’s also about the amazing commercials. Well, this year one automobile maker is taking things to a new level. You can win a car if you don’t watch the game. Kim looks at a new marketing campaign that’s all about not watching this year’s Superbowl.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Tags: car, choices


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