1. Contests and Free Vacations
Do you know how the Pentagon employee on the previous page fell for this new spear-phishing attack? His wife clicked on a link to win a free vacation that she saw on Twitter.
He then saw his wife's tweet about it when he was at work. Of course, this doesn't end well. He did what anyone of us would do. He clicked on the link.
Bam! The hack had begun. Can you imagine the damage a terrorist group, for instance, could have done on a U.S. government website?
It's so easy to get fooled. After all, you're chatting on social media with your family and friends. It's understandable that you might put your guard down like this Pentagon official did.
As it turns out, nearly 66 percent of people click on spear-phishing links on social media networks, compared to 30 percent on email, according to cyber-security firm ZeroFox.