Earlier this year, we told you about changes coming in 2019 in the streaming business. Amazon is launching a free streaming service (with a catch), and Apple, AT&T and Disney are looking to get into streaming as well.
Yep, Disney is coming out with its own streaming service later this year called “Disney+” (Disney plus), which keeps the theme of the company’s other streaming service, ESPN+.
How Disney+ is changing the game
What makes this service different is its massive library of original content that one day will be exclusive. It will consist of Disney movies and TV shows along with content by other studios that it owns. Those include Pixar, Marvel, Star Wars and National Geographic.
But here’s the thing. Eventually, that popular content will not be available on other streaming services.
Disney has been raking in millions of dollars every year by licensing rights to major films like “Star Wars: The Last Jedi” and “Thor: Ragnarok” to services like Netflix. But its contract with Netflix ends at the end of this year. Which is why many are calling Disney+ the Netflix killer.
Is this a Netflix killer?
In terms of what Disney+ will cost per month, it sounds intriguing. Disney CEO Bob Iger said, “I can say that our plan on the Disney side is to price this substantially below where Netflix is. That is in part reflective of the fact that it will have substantially less volume.”
So without giving a specific price, Iger led us to believe the monthly fee will be significantly less than the $12.99 per month that Netflix charges for its HD quality plan that you can stream on up to two devices at the same time.
The lower price point along with all that popular content might have people leaving other services to get on board. As its opening shot, the company announced that Disney+ will be the only streaming site to offer the upcoming blockbuster, “Captain Marvel.”
Other exclusive content in the works include: a live-action version of “Lady and the Tramp,” a “Father of the Bride” remake, a “Stargirl” movie starring Grace VanderWaal and more. At launch, there’s expected to be around 500 movies from the Disney library along with nearly 7,000 episodes of Disney TV shows.
And original content isn’t the only programming you’ll find on Disney+, at least not in the beginning. Iger said it will pay for programming from other companies to expand its library.
Some are worried that this could be bad for cord cutters. You used to be able to get great content from multiple production companies in one place, like Netflix and Hulu, for one low monthly rate.
With moves like this, with Disney not allowing its content to be shown on other streaming services, it could lead to having to sign-up for multiple services. Which defeats the purpose of cord cutting in the first place.
What do you think, are we headed for disaster? Tell us your thoughts in the comment section.