🤺 Who are their competitors? You’re researching a new service for your business and don’t know who to compare it to. Or maybe you’re looking for new sales prospects. Ask ChatGPT or your favorite AI bot! It’ll spit out a list. Take it with a grain of salt; some results could be outdated.
Small biz tip: How to see your competitor’s website traffic
We all know that having data on competitors can support your business. But how do you find the information that you need? Tap or click here for five smart ways to make more money and find new customers.
Sometimes, the data of others isn’t exactly easy to come by. Other times, you might have the data itself, but there’s so much of it that it becomes indecipherable. That’s where this tool enters the fray. It’s a web research tool that solves both problems.
What is SimilarWeb? What does this tool have to offer your small business SEO strategy? It’s surprisingly simple, and the wealth of information this tool provides may very well be game-changing.
How to use SimilarWeb for small business owners
The SimilarWeb dashboard comes equipped with a ton of web traffic tools. Where is the best place to begin? Before signing up, you can visit this site and plug in any URL. With a premium account, you’ll also be able to use other unique features on the back end.
The tool’s Competitive Tracker feature is precisely what you’re looking for, as it summarizes your competitor’s incoming web traffic by source. You will get a glimpse into who is visiting your competitors and get a taste of the true heavyweights in your industry.
Things like referral sources are made abundantly clear through this interface. It’s an in-depth perspective showing you exactly where the best in the game do their business. After getting your fill, you’ll be able to emulate what you see for your own company’s website and strategies.
The site’s data is directly measured through first-party analytics of millions of websites and apps.
According to the site, “We extrapolate the tens of billions of digital signals gathered each day into an ultra-high-resolution picture of everything happening online. Fueled by AI algorithms perfected by a team of over 200 top data scientists and 50 PhDs.”
Does your site’s information need to be updated?
Some users report that the data on this site may sometimes be outdated. For this reason, the creators allow domain admins to link up their Google Analytics accounts, which provides the site with a more granular, recent version of your site’s data.
4 simple ways to customize your Apple AirPods
Like many of its products, Apple’s AirPods are something of a status symbol. Sleek and well-designed, they are as iconic as they are functional. So much so that competitors have created products specifically to compete with these earbuds.
Check your business’s Google Maps listing: Malicious competitors are using the “Suggest an edit” feature to change the location of a business’s pin on Google Maps. You probably wouldn’t know if this happened to you; Google doesn’t notify anyone. Duh.
The FTC just banned noncompete clauses, which companies use to keep workers from going to competitors. With the ban, does the FTC expect a decrease in A.) Wages earned, B.) Startups founded, C.) Patents filed, or D.) Health care costs?
Set up alerts to see what your customers are saying about you
You know that brand identity and popular opinion matter if you own a business. Recommendations from existing customers can go a long way to increase business, so what customers say about you is crucial information you can use to promote your brand.
Amazon Prime Video finally gets one of Netflix’s most basic features
Amazon is ahead of the curve on so many things that its rivals are usually playing catch-up. Between Prime, Amazon Web Services and drone deliveries, competitors certainly have their work cut out for them if they want to go toe-to-toe with Jeff Bezos.
Don’t trust Amazon reviews: More proof is out that Amazon sellers are trading cash and free products for five-star ratings. Some even pay for negative reviews on competitors’ pages. Tips to spot the fakes? Language and timing. Look for multiple reviews using similar phrasing with no details.
Millions will get HBO Max for free - find out if you qualify
After months of waiting, the time has come. Another powerhouse enters the streaming wars on Wednesday, May 27. Welcome, HBO Max.
With a solid existing subscriber base and an impressive library, HBO isn’t holding back. It’s looking to upend the industry and take over competitors like Netflix, Disney+, and Apple TV+. Tap or click to find out which of these streaming services is best.
5 video sites you'll like more than YouTube
YouTube is the undisputed king of video-sharing platforms, but not everyone is on board with its brand of hosting and data collection. With growing scandals and moderation issues on YouTube’s part, many video-lovers are scrambling for alternative platforms to enjoy the content they crave. Thankfully, YouTube isn’t the only streaming video site on the web. A range of viable competitors exist, each with their own pros and cons that can easily satisfy YouTube expats hungry for fun, new material.