Social media

If you’re trying to find a job on LinkedIn, you’re facing stiff competition. It’s estimated that around 40 million people look for jobs on the site weekly. That means you should do everything possible to stand out from the crowd.

Of course, there’s the typical advice, like adding a profile photo, writing a description and avoiding typos. You may even want an editor to look over your words to make sure it’s written professionally.

But when dealing with such enormous competition, you need more than barebones advice; you need the pro tricks to make yourself stand out. Here are a few surefire strategies you can use to improve your profile.

1. Make sure your profile is public

You may have set your LinkedIn profile to private if you prioritize privacy. However, if you’re looking to expand your connections, setting your LinkedIn accounts to private is like shooting yourself in the foot.

That’s why we recommend making your LinkedIn profile public. It’s the first step to establishing a strong online presence, and you want people to know what you’re capable of.

2. Customize your URL

You may not have known this, but you can make yourself easier to find by customizing your public profile URL. First, head to your LinkedIn profile. Then, click Edit public profile & URL on the right side.

This takes you to the Public profile settings page. There, you can type in the URL you want.

This is a handy way to ensure you stand out. It also makes it easier for other people to find your profile. Think of it this way: The easier it is for a potential employer to find you, the closer you are to your dream job.

3. Fill out every section

Every section of your profile is an opportunity to show off your skills. A LinkedIn profile isn’t the place to be humble or mysterious. The point is to paint yourself as a highly qualified candidate any company would be lucky to have.

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