Adorning our photos with fun stickers is one great way of injecting them with a bit of our own personality, especially when we post them on social media sites.
Similar to how we use emojis on our texts messages, stickers add that extra expressive dimension that words just can't match.
Twitter took their sticker business a monetized step further by introducing "sponsored stickers" earlier this month, with advertisers joining in.
Basically, these sponsored stickers are spots being sold by Twitter as a way for companies to promote their products. They are hoping that avid fans of a particular property will start including the promoted stickers in their tweeted photos, essentially turning them into free ads.
The first company to join in the sponsored sticker fun was Pepsi. Pepsi aficionados were able to choose from eight different promoted stickers to the photos they wanted to tweet.
These sponsored stickers act as "visual hashtags" too once they're included in a tweet. This means each time someone taps on the sticker, they'll be able to see other photos that have the same sponsored sticker. Admittedly, that's pretty cool.
This week, it's Hollywood's turn to utilize Twitter's sponsored stickers.
Warner Brothers is the first studio to use Twitter's new promotional tool by creating four sponsored stickers for their upcoming movie "Fantastic Beasts And Where To Find Them."