There are fewer than 30,000 La Plata dolphins left in the world, and they're in serious danger of going extinct. Yet, a mob of beach goers didn't care.
They killed a baby La Plata as they groped the animal to take selfies (photo above; video below). This happened in Argentina, one of just three countries where the river dolphin lives. They can also survive in salt water.
"It is vital that people help to rescue these animals," the Argentine Wildlife Foundation urged, in a statement about the incident. The AWF says it's not the first time people have taken a La Plata dolphin out of the water for selfies.
The AWF says the dolphins quickly dehydrate out of the water. They also said the La Plata's chances to avoid extinction are low.
"The potential for recovery of this species is very low," the AWF said. The reason, in part, is a slow breeding cycle. Female La Platas don't give birth until they are about three years old. Then, they care for their babies for almost two years.
Worse, hundreds of La Plata dolphins are accidentally killed each year by fishermen. The dolphins, which come to the surface to breathe, get trapped in nets and drown.
What do you think about this incident? Let us know in comments.