The major tech rivalry of the late 20th century was between Apple and Microsoft, but so far the 21st century looks like it's all about Google and Apple. They've been battling in the smartphone, tablet, streaming video gadget and online spaces for a while now.
In fact, three years ago with iOS 6, Apple dropped the Google Maps app from the iPhone and introduced its own Apple Maps app, which wasn't all that good. It eventually had to let Google Maps back on in response to customer pressure. However, one thing that never disappeared was the Google Search bar. Why is that?
Part of the reason was just revealed during a trial that sees Oracle sueing Google over the unpaid use of Java code in the Android operating system. Statements from Oracle's attorneys reveal that in 2014, Google paid Apple $1 billion to keep Google search in iOS.
Apple was also getting a cut of the ad revenue Google made on mobile searches. The number 34% was mentioned, but it isn't clear which company it applies to. What is known is that both Google and Apple have worked hard to keep the agreement, and that particular number "34%," secret.
In fact, both filed requests with the court to seal the trial transcript containing this information. Google's claim is that the information would hurt its ability to negotiate with other companies in the future.
Apple's reasoning isn't known at this time, but it could be that Apple CEO Tim Cook is on record criticizing Google's advertising system as an intrusion of privacy. Either way, the trial transcript that was online has disappeared.
What do you think of this revelation? Does it change how you view either company? Let us know in the comments.