What are your go-to brands when you're staring at a supermarket shelf full of new products you've never heard of? Kellogg, Johnson and Johnson, and Heinz might be your first choice because of your overall familiarity and respect for those brands.
Some companies have a reputation and consistency you just trust based on your past experiences. Electronics are no different.
We're all used to the usual technology-related complaints like poor customer service, low battery life with gadgets and flimsy building material. But these companies put all of those issues behind them and won the Readers' Digest's (RD) Most Trusted Brand.
When it comes to cellphones and tablets, the RD picked Apple for its most trustworthy title.
With over 1 million apps available to users on the iTunes store and dignitaries such as Queen Elizabeth using Apple gadgets, it makes perfect sense as to why Apple was selected as the most trustworthy among consumers.
Next comes the topic of the handy dandy computer.
The RD decided that Dell was tied with Hewlett-Packard, better known as HP, for the most trustworthy and recognizable brand for desktop computers. Statistic Brain Research Institute's data shows that there were over 41,000,000 Dell and over 52,000,000 HP computers sold in the United States last year.
That means roughly one in every three U.S. residents bought a Dell or HP computer. It's easy to see why they were tied for the most trustworthy computer brand.
Lastly, for the Most Trusted Home Entertainment Electronics title, RD chose Sony. Sony has been the leading technology innovator since creating Japan’s first transistor radio in 1955. Since then, Sony has been the pinnacle for televisions, radios, DVD players, sound systems and anything that has to do with home entertainment.
Did any of these nominations come as a surprise to you? Tell me why or why not by leaving a note in the comments section below.