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Facebook knows who you are without even seeing your face

Facebook knows who you are without even seeing your face
image courtesy of shutterstock

This is simply incredible and terrifying all at once. These days, computer programs are so advanced, they can pick your identity out of a photograph with no trouble. But what if your back is to the camera or your face is hidden? Now Facebook's newest technology can tell who you are without even seeing your face.

The new facial recognition algorithm can use things like your body shape, the pose you make the most in pictures and your hairdo to pick you out in photos uploaded by you and your Facebook friends. This software is impressive and scary. If Facebook has this now, imagine what type of facial recognition software the government has!

Yann LeCun, head of artificial intelligence at Facebook, explains how the program picks up on how things that identify you.

"There are a lot of cues we use. People have characteristic aspects, even if you look at them from the back. For example, you can recognize Mark Zuckerberg very easily, because he always wears a gray T-shirt."

The release of this software is perfect timing for Facebook's introduction of Moments. This standalone app lets you sync photos you uploaded during an event with your friends so you can all share photos seamlessly. With this updated facial recognition software, Moments would be able to tag you in photos you didn't even know you were in!

Even though this recognition software would be primarily used for the new Moments app, it could also be used to help the privacy-concerned user. LeCun imagines the software could be used to alert users when they are tagged in an image and would let them untag themselves instantly.

Last week I reported on Facebook's latest creepy tracking tool that makes some users feel like their privacy is being invaded. Now they're at it again. This is a giant step in Facebook's facial recognition programming and I'm not sure whether I like it or not. Do you? Let me know by commenting below.

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