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The easiest 15 seconds you'll ever spend will earn a needy child a new pair of shoes

The easiest 15 seconds you'll ever spend will earn a needy child a new pair of shoes
toms

Instagram is filled with a lot of silly hashtags and trends like selfies and those ridiculous belfies, so it's refreshing to see a viral trend emerge on the photo sharing network that's actually good for something. Enter TOMS' One Day Without Shoes campaign.

The shoe company is using the #WITHOUTSHOES hashtag on Instagram to help the company go viral and provide much-needed shoes to less-fortunate children around the world.

To get involved, all you need to do is take a barefoot photo of yourself and post it to Instagram with the hashtag #WITHOUTSHOES. For every photo posted, TOMS will give a new pair of shoes to a child in need.

Giving away free shoes to needy children isn't anything new for TOMS. Every time a customer purchases a pair of shoes from the company, TOMS gives away a pair. But, with A Day Without Shoes, you don't have to buy anything. All you have to do is kick off your shoes and take a photo.

The #WITHOUTSHOES campaign started on May 5 and will finish on May 21. After that, you can visit the TOMS website to see just how many shoes were donated because of your barefoot photos.

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Source: Toms
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