How do you motivate a huge corporation with notoriously poor customer service to treat customers the right way? Call the CEO's mom. I'm not kidding. After receiving tons of complaints about Comcast from readers, Philadelphia Daily News columnist Ronnie Polaneczky was fed up and decided to tattle on CEO Brian Roberts.
The crazy thing is it actually worked. Polaneczky called Roberts' 90-year-old mother on behalf of Diana and Jason Airoldi. They went without cable or Internet for six weeks because Comcast kept canceling appointments. That's when Polaneczky made the call.
So, what happened? Following Polaneczky's chat with Roberts' mother, Comcast finally installed service for the Airoldis within the day.
I'm glad these people finally got their service started, but it's likely just the beginning of their problems with Comcast. New customer horror stories like this one pop up all the time.