Now, tweets will show up on Google's search result page as soon as they're posted. Before, Google had to crawl Twitter to find relevant tweets. Now, whenever something is trending on Twitter, like the Super Bowl, it will show up much faster in Google results.
The unnamed sources say that there will be "no advertising revenue involved in the deal between Twitter and Google." Still, it seems likely that Twitter will receive data-licensing revenue.
It's also a new opportunity for Twitter to get more people interested in its social media service, since membership and shares are plateauing.
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