Remember the Ice Bucket Challenge that took over social media last year and benefited the ALS Association? There's a new trend that just as cold but way sillier. It's called the Boston Blizzard Challenge.
About two feet of snow dropped on Boston this week, and now teens around the city are stripping down to shorts, or even their underwear, and jumping in the snow. Then, they're posting the videos on social networks like Vine and Instagram with the hashtag #BostonBlizzardChallenge.
Why are they doing it? Unlike the Ice Bucket Challenge, the Boston Blizzard Challenge didn't start to help out a great cause. These teens are just doing it to impress their friends, make people laugh and try and get famous on the Internet for a few days.