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Payment card breach at bebe

Payment card breach at bebe
photo courtesy of SHUTTERSTOCK

Well that didn't take long. Just yesterday in my Digital Minute Podcast, I told you how a data breach before the end of the year was one word: inevitable.

That prediction wasn't too far off - a data breach happened before this report even came out!

This time around, the breach is at women's clothing chain bebe. It's popular at malls across the country. Now we know the retailer was hacked over the course of several weeks in November.

From November 8th through the 26th, hackers were able to grab cardholder names, account numbers, expiration dates and verification codes from bebe stores in the U.S., Puerto Rico and U.S. Virgin Islands. It's unknown how many cards were affected. However the good news - if there is such a thing - is that purchases made on the site and through the mobile app were not affected.

Once discovered, bebe sprang into action:

“Our relationship with our customers is of the highest importance,” said bebe CEO Jim Wiggett, in a statement. “We moved quickly to block this attack and have taken steps to further enhance our security measures.”


We have notified our payment processor, which is working with the credit card companies to provide them with the account numbers for cards used during the period at issue so that the banks that issued those cards can be alerted. When banks receive these alerts, they can conduct heightened monitoring of transactions to detect and prevent unauthorized charges. bebe regrets any inconvenience this incident may cause. For more information on this incident please visit, www.bebe.com or call 888-236-0447, Monday through Friday, 6 a.m. to 6 p.m. PST.

The retailer is also offering free credit monitoring for one year to victims.

If you've shopped at bebe in November, be sure to keep an eye on your bank statements.

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