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Apple's big iPhone 6 announcement live blog

Apple's big iPhone 6 announcement live blog

Hi everybody! The live blog is now complete. If you want to follow the announcements as they came up, just scroll to the bottom and read from the bottom up. Enjoy!

  • Thanks for reading.

New U2 Album

  • 11:56 a.m. - Everyone with iTunes, iTunes Radio, and Beats Music just got the new U2 album for free. And that's exclusive through October 13. I am going to have to listen to that.
  • 11:53 a.m. - No strangers to marketing, U2 takes opportunity to announce release of new LP, Songs of Innocence. Nice timing, Bono.


  • 11:48 a.m. - CEO Tim Cook rolls out legendary rock band U2 on stage to show Apple's continued connection with music. This is the first time that Bono has ever appeared less cool than a wristwatch.

Apple Pay Apple Watch

  • 11:46 a.m. - Very cool note ... Apple Pay works with Apple Watch too.


  • 11:44 a.m. - It can be yours for the low, low Apple starting price of a mere $349. It will come out in early 2015.
  • 11:41 a.m. - And it comes in three models: Apple Watch, Apple Watch Sport, and Apple Watch Edition. They all work with iPhone 6, iPhone 6 Plus, iPhone 5, 5s and 5c. iPhone 4 and 4s are out!
  • 11:40 a.m. - OK, this is cool. The Watch can be used as a walkie-talkie and as a viewfinder for the iPhone camera. (I'm going to need to see that.)

Health tip

  • 11:31 a.m. - You can "Tweet" from your Apple Watch. What's more, there's a Pinterest app, a BMW one that lets you find your car, gives baseball scores, and a Honeywell one that lets you control your thermostat. Oh, and health tips, too.
  • 11:30 a.m. - Apps may be created by third-party developers.
  • 11:27 a.m. - Hoping they clarify the difference between a long press and a force touch on the screen. Sounds a bit confusing.
  • 11:25 a.m. - There's a setting where all your favorite photos will just kind of show up on your phone. Oh, and tiny little maps. Getting lost is soon to become a memory.
  • 11:21 a.m. - Oh, wait. iPhone is "required with Apple Watch." And there is a "taptic" engine that provides subtle vibration you can feel on your wrist for notifications.

Screen Shot 2014-09-09 at 11.20.02 AM

  • 11:18 a.m. - Still no price, but apparently there are "millions" of unique designs you can put together to personalize.
  • 11:16 a.m. - Animated Mickey Mouse watch faces, 6 different straps. This is going to be popular ... Check that. Let's find out the price first.
  • 11:14 a.m. - You can send instant sketches to your friends and, I have to say, it is a pretty adorable feature.
  • 11:12 a.m. - Advanced one-touch menu scrolling, wireless charging, Siri, and more. They really went after the Watch project.

Screen Shot 2014-09-09 at 11.10.58 AM

  • 11:09 a.m. - Sophisticated sensors collect data from your wrist. And the screen can "feel" your tap to understand which functionality you want to use. That is pretty amazing Apple.

Screen Shot 2014-09-09 at 11.06.27 AM

  • 11:06 a.m. - Another look. All actions hinge off the crown (the button on the side.)
  • 11:04 a.m. - Not a "shrunken down" iPhone strapped to the wrist. The Watch has a completely new user interface designed specifically for wearables.

Screen Shot 2014-09-09 at 11.02.30 AM

  • 11:01 a.m. - Tim Cook says "One more thing ..." It's Watch time!
  • 11:00 a.m. - Never uses card numbers. Just a one-time payment number and "dynamic security code."
  • 10:58 a.m. - OK, this looks really cool. And if it's as easy as they say, we have a serious, super-secure digital wallet.

Pay Picture

  • 10:55 a.m. - Comes with an NFC chip in the phone. CEO Tim Cook says it's all about user security and user experience.

Screen Shot 2014-09-09 at 10.54.41 AM

  • 10:54 a.m. - They're about to debut Apple "Pay"


  • 10:50 a.m. - We even got the cutsie fireworks celebration with Jimmy Fallon and Justin Timberlake giving the Space Odyssey, "Dun, Dun, Dun, Dun."
  • 10:49 a.m. - iPhone 6 release date is September 19, prices start at $199 for 4.7-inch, $299 for 5.5-inch

Options and pricing

  • 10:46 a.m. - Seems to be a very good value, with a lot of choices to customize in speed, memory, and appearance.


  • 10:43 a.m. - Manageable prices (sort of) with two-year contract with major carrier.
  • 10:40 a.m. - iOS 8 is available as a free download on September 17.
  • 10:39 a.m. - iPhone 6 is launching with iOS 8. I will share its best features with you as they come up.

improved face recognition

  • 10:35 a.m. - What's more, the iPhone 6 camera is much better at detecting faces, near or far. Oh, and the slow-mo feature is Very. Very. Slow.

Phase detection autofocus

  • 10:33 a.m. - "Phase detection" autofocus happens twice as fast as it did in the 5s.

M8 coprocessor

  • 10:31 a.m. - Next generation motion coprocessor allows 14 hours of talk time between charges. That's a clot of chatter.
  • 10:30 a.m. - iPhone 6 has faster LTE and is best roaming smartphone in the world.
  • 10:27 a.m. - Health app in iOS 8 measures physical abilities.
  • 10:22 a.m. - iPhone 6 Plus will play games in higher resolution than next generation consoles. Gamer or not, that is impressive.Screen Shot 2014-09-09 at 10.25.03 AM
  • 10:19 a.m. - Super-fast speeds thanks to new A8 chip. That means up to 50 times faster processing and 84 times faster graphics compared to original iPhone.
  • 10:18 a.m. - There are more than 1.3 million apps now available for iPhone. Not too shabby.

Landscape mode for home screen

  • 10:13 a.m. - iPhone 6 Plus boasts horizontal home screen for easy viewing
  • 10:08 a.m. - iPhone 6 and iPhone 6 Plus. "The best phones we have ever made."
  • 10:00 a.m. - Apple CEO Tim Cook takes the stage.
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