Could you stay off Facebook for 99 days?
After news spread of Facebook conducting a psychological study on nearly 700,000 users without their knowledge, that's exactly what one Dutch ad agency wants you to do.
In the secret study, Facebook filtered posts to see the emotional impact on users and what type of content makes that impact. The information was then published in an issue of the Proceedings of National Academy of Sciences. That opened the flood gates, and everyone from concerned citizens to researchers started calling out Facebook's practices.
Facebook has formally apologized for the incident, but it looks like the damage has already been done. On top of that, more and more users are frustrated at how much information Facebook collects and stores indefinitely. For instance, Facebook keeps track of all your search history and anything you post can be tracked down and brought back to life. Click here to find out how to erase it all so it doesn't come back to haunt you.
The new campaign from the Dutch ad agency is called 99 Days of Freedom and challenges Facebook users to ditch the site for 99 days, and it seems to be working. According to the campaign's site, more than 18,000 have already signed up to live life without Facebook. That's not a lot compared to the fact that there are more than 1.2 billion Facebook users.
Want to join the experiment? Step one is to change your profile picture to the 99 Days of Freedom logo and submit your email address to add a link to your Facebook page which will countdown to you officially joining the experiment. The next step might be the hardest one - staying off of Facebook for 99 days.
The campaign will email you after 33 and 66 days to see how you are holding up and will ask you to fill out a happiness survey at the 33, 66 and 99 day marks. The goal is that you are spending your time doing more worthwhile things with your time - 28 hours is what the average person spends on Facebook every three months.
The results will then be shared on the campaign's site. The site will also host a support group in the form of an anonymous message board for those who can't seem to stay off Facebook.
Are you fed up with Facebook? Will you be joining the experiment? Or do you absolutely need Facebook to sign into other sites? For example, my comments system requires a Facebook account. So before you quit Facebook, let me know about why you are quitting by posting in the comments below.