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Facebook apologizes for experimenting on users' emotions

Facebook apologizes for experimenting on users' emotions
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Recently, Facebook made headlines about an experiment that was conducted on nearly 700,000 Facebook users without their knowledge. Click here to read more about it.

The first public statement has come from Facebook's second-in-command Sheryl Sandberg.

“This was part of ongoing research companies do to test different products, and that was what it was; it was poorly communicated,” Sandberg, Facebook’s chief operating officer, said while in New Delhi. “And for that communication we apologize. We never meant to upset you.”

When Sandberg made the statement, she was in India discussing advertising with small businesses as part of Facebook's campaign to make ads more locally relevant.

The information regarding the experiment was published in March in an issue of the Proceedings of National Academy of Sciences, which in turn inflamed researchers and ethicists regarding Facebook's practices.

What do you think? Did Facebook overstep its bounds? Let me know in the comments below.

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