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Now Facebook is going to monitor your browser use, too

Now Facebook is going to monitor your browser use, too
photo courtesy of SHUTTERSTOCK

As if Facebook doesn't know enough about you already.

The social media giant has announced a new scheme to deliver you more relevant ads, and it involves taking data from your browsing history.

It works like this. Companies create ads and tell Facebook who they want to reach based on their location, age group and interests.

Facebook will pull from your browsing history and find out what apps you use in order to get a better understanding of your interests, beyond what you "Like" on Facebook, in order to serve you better, more relevant and targeted ads.

Annoying, right? Here's how to opt out, according to Facebook:

You can opt out of this type of ad targeting in your web browser using the industry-standard Digital Advertising Alliance opt out, and on your mobile devices using the controls that iOS and Android provide.

Note: If you have disabled cookies, you will need to enable them in your browser in order to opt out.  If you aren't sure how to enable cookies, or even what they are, you can click here to learn more. You can always disable the cookies after your download is completed. You will also need to temporarily disable any ad blockers.

Once that is done,  click on "Companies Customizing Ads for Your Browser" and check off the box that says "Facebook."

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