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Would you pay $45 a month for unlimited coffee?

Would you pay $45 a month for unlimited coffee?
Photo courtesy of Shutterstock

It's the Netflix of the coffee world.

A new app called Cups has been launched in New York City and is already causing a buzz - sorry!

The app links you up to local cafes - no Starbucks here - and, for $45 a month, you can order as much tea and basic hot coffee that you can drink. If you have a taste for lattes and other espresso beverages, it'll cost $85 a month.

The genius of Cups is the notion that the best aspects of big chains like Starbucks and of local cafes like Pushcart can be merged. “We see Cups as a new kind of coffee shop chain,” [Cups cofounder Gilead] Rotem says. “We’re uniting independent coffee shops together and giving them economics of scale and tools that they cannot get by themselves, but keeping their independent atmosphere. It’s a chain of independence.”

There are other options if you're not exactly a coffee guzzler.

In addition to its monthly unlimited plans, Cups also offers X-cups-for-$Y deals aimed at less severely coffee-dependent users. Coffee shops don’t pay a fee to join the program, and Cups reimburses them at a discounted rate when customers purchase drinks through its app.

No word yet on plans for expansion. But would you get Cups if you had it in your city? Tell me below!

 

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