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AT&T offers cheapest unlimited data plans – But what’s hidden in the fine print?

Have you been following the unlimited data plan war of 2017? It began a few weeks ago when Verizon decided to bring back its unlimited data plan option.

That move led to changes made by the other three top U.S. providers’ unlimited plans as well. But it didn’t stop there. AT&T has just announced more moves in the battle to attract new customers.

AT&T

AT&T will be unveiling two new unlimited plans on Thursday, March 2. One plan will be less expensive, to try and reel in customers from its competitors. The second plan is a bit more expensive but offers better features for the serious video streamers out there.

Here is a look at the two new AT&T unlimited plans:

Unlimited Choice – Pricing starts at $60/month for a single line and $115/month for multi-lines.

The single line plan includes:

  • Unlimited Data, Talk and Text
  • 3Mpbs Max Speed – after 22 GB of data usage, speeds may be slower
  • Standard-Definition Video – Video Streamed at max of 1.5Mbs (about 480p)

The multi-line plan includes:

  • Two smartphone lines
  • Add up to eight additional gadgets for $20/month each
  • Unlimited Data, Talk and Text
  • 3Mpbs Max Speed – after 22GB of data usage, speeds may be slower
  • Standard-Definition Video – Video streamed at max of 1.5Mbps (about 480p)

Unlimited Plus – Pricing starts at $90/month for a single line and $145/month for multi-lines.

The single line plan includes:

  • Unlimited Data, Talk and Text
  • High-Definition Video
  • 10GB Mobile Hotspot – After 10GB, hotspot speed limited to max of 128Kbps for the rest of the bill cycle for eligible devices
  • AT&T’s Fastest Speed – After 22GB of data usage, speeds may be slower
  • Save $25/month on DirecTV and DirecTV Now

The multi-line plan includes:

  • Two smartphone lines
  • Add up to eight additional gadgets for $20/month each
  • Unlimited Data, Talk and Text
  • High-Definition Video
  • 10GB Mobile Hotspot – After 10GB, hotspot speed limited to max of 128Kbps for the rest of the bill cycle for eligible devices
  • AT&T’s Fastest Speed – After 22GB of data usage, speeds may be slower
  • Save $25/month on DirecTV and DirecTV Now

Click here for all the details of AT&T’s new plans.

That was a breakdown of AT&T’s two new unlimited data plans. Keep reading to see what Verizon, T-Mobile and Sprint are offering.

Verizon

Verizon fired the first shot in the great data war of 2017. The company announced that it is bringing back the unlimited data option.

Starting February 13, the new Verizon Unlimited plan became available to everyone. The company said you will get great coverage in both small and large cities, in rural locations, and everywhere in between.

Here is a breakdown of Verizon’s unlimited plan pricing:

  • $80 for unlimited data, talk and text on your smartphone
  • $45 per line for four lines with unlimited data, talk and text on your smartphones and tablets

These prices are being described as an introductory offer, so it’s possible they will change in the near future. Also, to receive these prices you must be signed up for both paper-free billing and AutoPay.

Click here for all the details on Verizon’s unlimited plan.

T-Mobile

Not to be outdone, T-Mobile entered the fray. In direct response to Verizon’s move, T-Mobile announced that it will be upgrading its T-Mobile ONE unlimited data to include HD streaming and 10GB mobile hotspot tethering with no extra fees!

This fixes two of the biggest complaints against T-Mobile’s unlimited ONE data plan. Previously, its ONE plan only allowed standard-def non-HD video streams over mobile unless customers paid an additional $15 fee for the “One Plus” option or $3 for a one-day “HD pass.” It also didn’t include mobile hotspot tethering.

The new upgrades will have HD video streaming and mobile hotspot tethering, (which allows customers to use their smartphones as mobile Wi-Fi routers for internet access for other devices) turned on by default.

Additionally, T-Mobile announced a new promotional deal that discounts ONE plans with two lines down to $100, including taxes and fees.

Click here for all the details on T-Mobile’s unlimited plan.

Sprint

Sprint was the last provider to join the battle with what it’s calling the best unlimited HD plan ever. Anyone who switches to Sprint will get the nation’s lowest price for unlimited data, which includes HD-quality streaming video and 10GB of mobile hotspot per month.

It will only cost $90 per month for four lines, which is 50 percent less than Verizon’s new unlimited plan. That’s only $22.50 per line and the deal goes through March 31, 2018.

Sprint is also offering new customers an iPhone 7 that they can lease for 18 months for $0 monthly payments. (The iPhone 7 leasing deal requires a qualifying device trade-in.)

Click here for all the details on Sprint’s unlimited plan.

Now that AT&T has made yet another move in the unlimited data war, it’ll be interesting to see if the other providers follow suit. Keep checking in with our Happening Now section and we’ll let you know of any updates.

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