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How to complain and get results using social media

How to complain and get results using social media
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Social media is a great way to keep in touch with friends and family, follow celebrities - like yours truly - and post your thoughts online. But, did you know it's actually a useful customer service tool, too?

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It's true. Nothing can hurt a business more than bad reviews and, right now, a lot of those reviews are coming on social media.

Have you ever had a bad experience with an airline or cell provider and used Twitter to vent? Have you ever told your Facebook friends about your bad experience at Starbucks?

These are the kind of complaints companies want to avoid, and they are getting involved on social media to address your complaints fast. The big question is how to use this to your advantage and not get scammed by fake accounts.

Think: Before you decide to complain online, just make sure you're not the one at fault - like the customers of this restaurant.

I'll tell you how to know where to go and who to talk to.

Next page: Know where to look
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